Panda Brand Oyster Sauce is part of the Lee Kum Kee roster that has made it the No. 1 Best-selling oyster sauce brand in the world. In the Philippines, Panda Brand Oyster Sauce needed to launch a much smaller bottle size compared to its largest and top-selling bottle. iDyll aimed for a video that had the potential to go viral (which it did!) -- by coming up with a "Missing Baby Panda" concept that had us taking over a supermarket for a day and getting many of the customers involved in the search.

iDyll Project Roles

• Creative Strategy & Concept Development
• Creative Execution & Video Production